A Pinteresting Move for the Emmy’s

Many of you may, or may not, be aware that the 66th Emmy awards aired Monday night on NBC. Then again, the last time the Emmy’s aired on a Monday night was in 1976, and according to host Seth Meyers, “people don’t remember, because it was held on a Monday.” Not only did NBC air […]

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UGC: Old Habits Die Hard

If you haven’t noticed, big brands are starting to implement user-generated content (UGC) into their ad campaigns more and more. Sure – asking folks to submit photos, videos, and tips is a natural thing for brands to do in order to communicate and engage with their online audience. Even tapping into trending topics and keeping […]


Snapchat: The Social Houdini

Post by @MereMcCaskill I’m just gonna say it. Snapchat is God’s gift to social media. 27 million users, including mega brands, have taken to Snapchat – the social Houdini. Ten seconds is all users and brands are given to convey a message, and apparently that’s all that’s needed. Snapchat reports that 500 million snaps are being exchanged […]


Four reasons why the ALS ice bucket challenge is dominating social

Unless you’ve been living under a rock for the past few weeks, you’ve probably seen the ALS Ice Bucket Challenge popping up on your social feeds. You may have even participated. The challenge involves a 24-hour window in which the participant is required to dump an ice cold bucket of water of their head or donate […]


The Future of Retail

Post by @AlanaGolob $71.2 billion was the US retail e-commerce sales for the first quarter of 2014. This was a 2.8% increase from the fourth quarter in 2013. US mobile commerce also grew by 63% year over year to 34.2 billion in 2013 (The Census Bureau of the Department of Commerce).  The above stats prove that […]