Who are you online?

We all have a personal brand. You, your mom, your 10 year old cousin, and yes, even your 90 year old grandma. So what does your personal brand look like online? Time to find out, and use it to your benefit. In this class, we’ll walk you through how to establish and develop your personal […]

Hey Graduates! How Does Your Personal Brand Look?

Post by Sara Farr This week Digital Royalty’s very own Nate Ludens gave priceless advice to a group of advertising and PR students at UNLV. It was similar to the speech he gave to my class last year, which helped to translate my dream of working with social media from merely dreams to a reality. As […]

Why it’s Important for Amateur Athletes to Use Social Media

Post by Stanford University Senior and Royal Intern, Danielle Frasier If you are as sports crazed as I am, you probably already follow your favorite athletes on Twitter, Instagram, and Facebook. Not only because they are good at what they do, but by following them on these social media platforms you can gain insight into […]

Thanks to LinkedIn, Now We’re All Influencers.

By @ErinnRay LinkedIn has opened up their publishing platform to all members…or eh, they will be within the next couple weeks or months. Back in the fall of 2012, LinkedIn Influencer started with only a select group of influencers, the likes of Bill Gates and Richard Branson, who had the capability to publish their long-form […]

Simple ways to maximize your LinkedIn presence

  Megan Porteous shares a few easy ways to maximize your LinkedIn presence below. If the world of social media were an elementary school, LinkedIn would be one of the most misunderstood kids on the social media jungle gym. LinkedIn is the world’s largest professional network but yet many people don’t scratch the surface on […]